How do you look after your skin from the age of 30?

At the age of 30, skin begins to show the first signs of ageing, a natural phenomenon that can nevertheless be reduced with the right skincare routine. In this article, we will explore the essential basics of skin care at this age, with simple, effective advice for maintaining healthy, radiant, well-moisturised skin.

skin changes

The state of your skin at 30: First signs of ageing

At the age of 30, our skin goes through a transitional phase marked by physiological changes. The whole body, including the skin, begins to regenerate at a slower rate. This drop in cell regeneration results in a reduction in the production of collagen and elastin, two proteins essential to the skin's firmness and elasticity. The result? Skin that gradually loses its bounce and tone. The first wrinkles, often superficial and known as expression lines (such as frown lines and crow's feet), appear. These wrinkles are mainly due to the repeated contraction of facial muscles. of the skin at 30: First signs of ageing

Factors contributing to premature ageing

Skin ageing generally begins around the age of 25-30, although it is often only noticeable from the age of 30 onwards. This process, known as senescence, is characterised by slower cell renewal, moving from a 28-day cycle to more than 30 days. Dead cells accumulate on the surface, and the sebaceous glands become less efficient, contributing to a dull complexion and increased dehydration. In addition, the number of melanocytes, the cells responsible for pigmentation, decreases, making the skin more prone to pigmentation spots and other irregularities.

In addition to this natural phenomenon, other factors accelerate the ageing process. Firstly, there are internal factors including genes and stress, as well as external factors including sun exposure, smoking, pollution and inadequate hydration. These elements can cause premature ageing of the skin, even in young adults.

What products should I choose from the age of 30?

Although skin ageing is a natural phenomenon, it is possible to slow it down or reduce it by following a suitable daily skincare routine. 

The routine to follow

At the age of 30, it is essential to adopt a skincare routine to preserve the youth and vitality of your skin. An effective anti-ageing routine doesn't just involve applying the right products, but also daily routines such as cleansing, moisturising and massaging.

1. Clean

Why clean your face?

Cleansing your face every day helps to remove dead skin cells and impurities that can clog pores and cause blemishes. By cleansing the skin, you will also reduce the signs of ageing, by stimulating blood circulation and cell regeneration. 

Preferred ingredients

For effective skin cleansing tailored to anti-wrinkle concerns, we recommend choosing a product containing natural ingredients with active ingredients that regulate the development of signs of ageing. 

  • Thyme leaves: have disinfectant properties and improve the skin's microcirculation. Thyme helps to purify the skin by eliminating bacteria and toxins while stimulating cell regeneration. This plant helps to maintain skin elasticity and prevent premature ageing.

  • Prickly pear seeds: Rich in vitamin E, these seeds have a powerful anti-ageing action. They protect the skin against free radicals (stress, UV rays, tobacco, etc.), the molecules responsible for cell ageing. 

  • Vitamin E: Known for its anti-inflammatory properties, vitamin E helps to balance sebum levels and protect cells from damage caused by free radicals. It also promotes healing and skin regeneration, helping to maintain smooth, healthy skin.

Our recommendation: Daily Facial Cleansing Gel

This product combines the benefits of thyme leaf extract, prickly pear seeds and vitamin E to offer a complete formula that cleanses, purifies and protects skin from the signs of ageing. Its gel texture transforms into a soft foam on contact with water, providing gentle, in-depth cleansing. It eliminates impurities and pollution without dehydrating the skin, leaving it clean, fresh and supple.

TESTED AND APPROVED 

94.7% recommend this product

93.7% find that the cleanser effectively removes impurities from the skin

97.9% find their skin healthier after use

94.7% find the cleanser effective

*95 testers for 2 weeks

2. Moisturize

Why moisturize your face ?

At the age of 30, hydration becomes a fundamental pillar of a skincare routine. In fact, dehydrated skin increases the appearance of wrinkles because it has fewer of the vitamins and fatty acids that contribute to plump, regenerated skin. So, after cleansing your face, complete your morning routine with a moisturising cream that has anti-ageing properties.

Preferred ingredients

To improve your skin's hydration and combat the signs of ageing, use the following ingredients in your moisturiser:

  • Prickly pear seeds: Rich in vitamin E, these seeds offer powerful anti-ageing action. Vitamin E is an antioxidant that protects the skin from free radicals, such as those caused by stress, UV rays and smoking. It helps prevent the appearance of wrinkles and fights skin slackening, keeping the skin elastic and nourished.

  • Rhodella violacea algae: This reddish-purple micro-algae contains an enormous amount of nutrients. It contains enzymes (exfoliants), fatty acids, amino acids and vitamins that revitalise the skin. Seaweed's antioxidant properties help combat loss of elasticity, wrinkles and fine lines, making it a powerful anti-ageing treatment.

  • Hyaluronic acid: This component naturally present in the skin is extremely effective for hydration. It has the ability to retain water, creating a plumping effect. Hyaluronic acid forms a protective film on the skin, improving hydration and reducing the signs of ageing.

Our recommendation: anti-ageing face cream

To incorporate these ingredients into your routine, opt for an anti-ageing face cream enriched with Rhodella Violacea algae, Joubarbe extract and natural hyaluronic acid. This treatment has been specially formulated to reduce wrinkles, nourish the skin and stimulate its elasticity. The cream offers a truly revitalising cocktail thanks to its moisturising, anti-oxidant and repairing properties.

Rhodella violacea algae protects the skin from external aggressors, while extracts of Joubarbe provide essential nutrients to nourish and soothe. Hyaluronic acid improves hydration and promotes cell renewal, helping to visibly reduce fine lines and wrinkles. By using this cream, you reinforce your skin's elasticity, maintain its hydration, and preserve youthful, plumped-up skin.

TESTED AND APPROVED 

92.8% find their skin nourished after using the cream

88.5% found that the anti-ageing cream reduced signs of fatigue 

82.9% found that the anti-ageing cream had a smoothing effect on the skin 

81.4% found the cream firmed the skin 

*70 testers for 2 weeks

3. Reduce ‘crow's feet’ wrinkles

At the age of 30, it's essential to include a specific treatment for the eye area in your skincare routine. This area, which is thinner and more fragile than the rest of the face, is particularly sensitive to signs of ageing such as wrinkles, dark circles and puffiness. Crow's feet’ wrinkles often appear in this area as a result of moisture loss and the repetition of expressive movements such as smiling. So it's important to use an eye contour treatment to prevent these signs from becoming more pronounced.

Preferred ingredients

For effective skin care, choose products containing the following ingredients:

  • Joubarbe: This medicinal plant has healing and soothing properties. It helps retain water, which is crucial for maintaining hydration in the fragile skin around the eyes. Joubarbe also promotes skin regeneration, helping to reduce signs of fatigue and improve overall appearance.

  • Avocado: Avocado oil is extremely nourishing and has excellent penetrating power. It is rich in antioxidants, which help protect the skin against the free radicals responsible for premature ageing. It also has anti-wrinkle and anti-ageing properties, providing deep hydration while strengthening the skin's elasticity.

  • Prickly Pear Seed: This powerful ingredient is rich in vitamin E, an antioxidant that protects the skin from damage caused by stress and environmental aggressors. It also helps to combat sagging skin and prevent the appearance of new wrinkles.

Our recommendation: Plisson eye contour care

For optimum protection around the eyes, choose Plisson1808 eye contour care enriched with avocado, prickly pear seed and houseleek extracts. This treatment has been specially formulated to reduce wrinkles and nourish and moisturise this delicate area. It softens and soothes the skin, while offering a triple action against wrinkles, dark circles and puffiness.

This product comes in the form of a light, fragrance-free cream, ideal for daily application. Its gentle formula provides deep hydration, helps reduce crow's feet, diminishes dark circles and puffiness under the eyes, and preserves the skin's elasticity. With regular use, you'll notice a smoothing effect and a rejuvenated appearance around the eyes, keeping them looking fresh and vibrant.

TESTED AND APPROVED 

86.2% find that their puffiness is reduced

85% find that their dark circles are reduced

88.5% found that the product reduced signs of fatigue 

87.4% found that the product had a smoothing action on the skin

*87 testers for 2 weeks

4. Protecting fragile areas

As a complement to your facial routine, get into the habit of applying a hand cream and lip balm, two areas that are particularly fragile and exposed to aggression. By moisturising these areas daily, you can prevent the signs of ageing and keep your skin supple and smooth. 

soin homme

5. Massage your face

By the age of 30, an effective anti-ageing routine involves more than just applying the right skincare products every day; it also includes incorporating facial massage. Massaging your face regularly improves blood circulation, which helps to oxygenate skin cells and make your skin more supple. It can also reduce muscle tension and help relax facial features, minimising expression lines.

Here are a few simple exercises to do every day. For a more pleasant experience, you can use an oil or cream to smooth the movements. 

  • Chin to Jaw Massage:

Place both thumbs on either side of the chin and lightly pinch the skin. Gently move upwards, sliding your thumbs along the curve of the jaw as far as the ears. This movement helps to sculpt the lower face and stimulate circulation in the chin and jaw area.

  • Face massage with phalanges :

Place the phalanges of the four fingers of each hand on your face. Slide them from your nose to your temples, then from the outer corner of your eyes to your hairline. This gesture helps to drain accumulated fluids and reduce puffiness, while promoting a lifting effect.

  • Forehead massage:

Use your fingertips to make slow movements from the centre of the eyes towards the hairline. Repeat over the entire forehead. This massage helps relax the forehead muscles and reduce the appearance of horizontal wrinkles.

For best results, you can use a gua sha stone. 

6. Anti-ageing routines

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Adopting these habits from the age of 30 will not only help to slow down the skin ageing process, but also keep your skin looking fresh and radiant for longer. By combining an appropriate skincare routine with a few simple gestures, you're doing everything you can to keep your skin looking young and healthy, year after year.